Coinbase

VALORANT Champions Tour Paris

Fun & Games, Experiential

We teamed up with Excetera to build a shooting-range-meets-video-game for the Valorant Champions Tournament in Paris. Players formed teams of three to play a 90 second immersive game. Armed with LED bows and foam ball “arrows,” teams competed and were tracked on a daily leaderboard. This installation was the most engaging and popular attraction of the entire Fan Fest popup, with cosplayers and video game fans queueing up all weekend to try to capture the #1 spot.