Archives

Connection Keeper

June 9, 2026 3:00 pm Published by Comments Off on Connection Keeper The Connection Keeper was a custom-designed storytelling device created for Prego and StoryCorps as part of a Mother’s Day campaign...

Story House

June 9, 2026 2:52 pm Published by Comments Off on Story House For Audible’s month-long Story House activation, Smooth Technology helped create a physical, explorable world for audiobooks. The multi-floor public installation...

Long Wave

November 24, 2025 4:55 pm Published by Comments Off on Long Wave Spanning nearly 330 feet in length and standing over 20 feet tall, Long Wave is a large-scale helical sculpture that...

VALORANT Champions Tour Paris

November 4, 2025 8:22 pm Published by Comments Off on VALORANT Champions Tour Paris We teamed up with Excetera to build a shooting-range-meets-video-game for the Valorant Champions Tournament in Paris. Players formed teams of...

Rewards Tour at Austin City Limits

October 27, 2025 3:20 pm Published by Comments Off on Rewards Tour at Austin City Limits Continuing our work with Giant Spoon for the Google Play Rewards Tour, we brought Road Case Rush to festival-goers at...

Rewards Lab at SDCC

September 19, 2025 3:35 am Published by Comments Off on Rewards Lab at SDCC Smooth joined forces with Giant Spoon at San Diego Comic-Con to bring attendees an action-packed experience inspired by Marvel Studios’ The...

GAMEGROUNDS

August 18, 2025 7:05 pm Published by Comments Off on GAMEGROUNDS Gamegrounds is an artist-driven immersive gaming experience in Columbus, Ohio. This first-of-its-kind gaming space is a joint venture between Smooth...

Take A Taste

November 8, 2024 7:49 pm Published by Comments Off on Take A Taste For Coca-Cola’s global #TakeATaste campaign, we were tapped by Unit 9 to develop the “Security Can”- a limited edition secret...

Paradise Lost

April 10, 2024 4:38 pm Published by Comments Off on Paradise Lost Smooth Technology fabricated immersive lighting elements for Paradise Lost, the “maximalist tiki bar” in NYC’s East Village. A giant LED...

OTHERWORLD

April 10, 2024 4:38 pm Published by Comments Off on OTHERWORLD Otherworld is a large-scale experience with countless rooms of interactive art, mixed reality playgrounds, and secret passageways located in Philadelphia,...

Doritos Silent AI

April 10, 2024 4:20 pm Published by Comments Off on Doritos Silent AI Doritos Silent is a noise-cancelling app built for gamers that targets and removes chip-crunching sounds through the use of a...

Coors Light

April 10, 2024 4:12 pm Published by Comments Off on Coors Light We created the ultimate portable tailgating chair for Coors Light. Only 10 Chill Thrones were produced, with a limited quantity...

Grove

March 22, 2023 10:18 am Published by Comments Off on Grove blink cincinnati 2022 festival We programmed interactive LED animations for a sky-high network of inflated tubes inspired by root structures....

Kroger

March 22, 2023 10:09 am Published by Comments Off on Kroger in collaboration with ddb worldwide. For Kroger’s 2022 Holiday campaign we created a smart apron that made the cooking process...

Degen

March 21, 2023 1:08 pm Published by Comments Off on Degen “Friendship is magic” nyfw 2015 in collaboration with degen & my little pony. For this NYFW presentation we created animatronic...

Red Bull

March 21, 2023 12:51 pm Published by Comments Off on Red Bull red bull studios LED Moire Facade for Red Bull Studios, NYC. 25,000 fully addressable LEDs arranged in a concentric diamond...

Barbot

March 21, 2023 12:45 pm Published by Comments Off on Barbot CASE STUDY robot bartender 2019 Here at Smooth we take fun very seriously: our annual holiday party is no joke....

Redhook Regatta

March 21, 2023 11:39 am Published by Comments Off on Redhook Regatta The Red Hook Regatta is the world’s premier (and only) 3D-printed radio-controlled boat race. This year they asked us to...

Emilie Baltz

March 21, 2023 11:34 am Published by Comments Off on Emilie Baltz COTTON CANDY THEREMIN Collaboration with Emilie Baltz & Philip Sierzega for Panorama music festival in 2016, and again at Red...

Shinola

March 21, 2023 11:26 am Published by Comments Off on Shinola A collaboration with Ryan Crozier Studio & Shinola. Watch faces & bands on motorized belts pause incrementally to display various...

Matthew Barney

March 21, 2023 11:19 am Published by Comments Off on Matthew Barney COUNTDOWN CLOCK Engineered a seven segment countdown clock on the facade of Matthew Barney’s studio, displaying the number of days...

Philosophy

March 21, 2023 10:58 am Published by Comments Off on Philosophy AURA AURORA Fabrication: Crozier Studio Additional visual content: Dan Baker This northern lights-inspired window display was developed for beauty brand...

Pnit

March 21, 2023 10:27 am Published by Comments Off on Pnit Pnit was an inflatable sculpture temporarily located in Providence, RI for the summer of 2019. It made its debut as...

Instagram

March 21, 2023 10:22 am Published by Comments Off on Instagram We worked with Crozier Studio to create a space that functions as both a meeting room & hang-out area for...

Nerf

March 20, 2023 5:32 pm Published by Comments Off on Nerf NERF ULTRA ONE CHAMPIONSHIP EVENT For the release of their innovative Nerf One Blaster, Nerf brought together stars from the...

Domino’s

March 20, 2023 4:19 pm Published by Comments Off on Domino’s cisco live 2019 This Rube Goldberg machine had it all – it was outfitted with buttons, LED matrices, actuators, levers...

META

March 16, 2023 5:27 am Published by Comments Off on META case study the problem In 2021 we were approached by Deep Local for their Meta Quest 2 “Quest Day” campaign....

Infinite Wild

March 16, 2023 5:17 am Published by Comments Off on Infinite Wild case study the problem Panorama Music Festival wanted to do something new for their 2018 technology showcase. Working with HP...

Seismique

March 13, 2023 2:02 pm Published by Comments Off on Seismique Seismique is a technology-fueled art experience in Houston, Texas. Our team oversaw the technical direction of this entire 40,000 sq...

Under Armour

February 27, 2023 10:24 pm Published by Comments Off on Under Armour RUSH PERFORMANCE LAB, SOHO In collaboration with Giant Spoon. This interactive popup was created to celebrate the release of Under...

Asher Levine

January 20, 2023 5:43 pm Published by Comments Off on Asher Levine Futuristic Motorcycle Jacket, featured at the Museum of Modern Art’s “Items: Is Fashion Modern?” 2017 exhibit. in collaboration with asher...